There’s been a lovely buzz in the shop lately, with lots of excited children and even a Christmas wedding at St Bartholemew’s around the corner, church bells pealing in the gloaming. It’s been increasingly busy at Previous, with a high percentage of male customers buying jewellery in the last few days. We’ve almost sold out of Moroccan slippers, fancy French pants and specs, bath and beauty products and carnival lights and we’re getting low on stocking-fillers, but we’ve had new deliveries of our ‘winter scent’ candles, felt/suede slippers and cashmere. Plenty to cosy up with over the holiday period and beyond. Full of festive spirit, we loved giving one of our super-soft fur pompom scarves to the Big Issue seller in Corsham on Saturday.
Thrilled at the idea that we’ve passed the Winter Solstice and Summer is on its way, we visited several local hotels today to distribute our glossy new Previous flyers and have a cheeky afternoon tea – it would be rude not to. Seated in a narrow space behind the enormous fireplace at the Red Lion in Lacock, we were fascinated to see a panel of painted plaster, which may pre-date the advent of widely available wallpaper and which was presumably in a reasonably important space at one time. We found a smaller, less elaborate panel under layers of wallpaper in our own house (dating from 1604) a mile away in Lanes End.
Previous is open up to and including Christmas Eve, for last-minute goodies or just a good seasonal mooch, and open again on the 29th. From then, our opening hours will be 11-4 till New Year’s Eve. Closed on New Year’s Day, we return to our usual hours of 10-5 Monday-Saturday thereafter. And now we’re off in search of a Christmas tree.